Selling to other businesses can be both lucrative and rewarding, but it can also be really tough if you are not showing value. A business prospect is always thinking one thing when talking to the salespeople: “Is this person creating value for me?” If you are not creating any value, then you will never be able to close the deal. In this post, I am going to share with you a few tips to close more B2B sales.
Tag: B2B Marketing
B2B Marketing Insights and Strategies
B2B companies need to understand the difference between extrinsic selling and intrinsic selling. Very simply, extrinsic selling is when you show your clients what you’ve done for other companies and you expect them to make a leap of faith that you can do it for them. Intrinsic selling which is far more powerful is when you engage a client or prospect in a conversation about their problems, their opportunities and you demonstrate to them that you can add value. There is no leap of faith required here.
The Known Unknowns by Hassaan Elahi 